Behind the scenes at every U.S. Bank branch are people and programs that serve the communities they are a part of. That’s the story we were asked to bring to life. In the most meaningful ways.

Connected to the Community

A great story starts with amazing people. And U.S. Bank has a culture and programs that bring out our very best. We shared these stories digitally in a rich tapestry of words and images. And we visualized measurements of their impact in an engaging infographic style, on a concise single-page PDF report.

Responsibility and Response

U.S. Bank is authentic. Engaged. And connected. So we had a lot of great stories to share, featuring real people who are part of their corporate family. We hope the impact made by the people and programs of U.S. Bank will “close the gap between people and possibility”.